Fractional Head of Sales Engineering
Download our Fractional SE services overview
​Fractional Head of Sales Engineering Services
For startups and growth-stage software companies, having a strong Sales Engineering (SE) or Solution Consulting function is critical to winning deals. However, hiring and ramping a full-time SE leader can be costly, time-consuming, and risky—especially when you need immediate technical sales support.
Our Fractional Head of Sales Engineering service provides experienced, on-demand SE leadership to bridge the gap between sales and technical execution, ensuring your team has the support they need to drive revenue without the overhead of a full-time hire.
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Our Services Include:
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Technical Sales Leadership & Strategy – We provide strategic oversight for your pre-sales function, ensuring your technical sales approach aligns with business objectives and drives deal velocity.
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Demo & Proof-of-Concept (POC) Execution – We lead and refine customer-facing demos, technical deep dives, and POCs to increase conversion rates and shorten sales cycles.
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Pre-Sales Process & Playbook Development – We help build scalable, repeatable SE processes, including demo frameworks, POC guidelines, and objection-handling playbooks.
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AE & Sales Team Enablement – We train and coach your Account Executives (AEs) on technical positioning, competitive differentiation, and discovery techniques to improve deal outcomes.
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Customer & Prospect Technical Engagement – We join sales calls, technical discussions, and executive briefings to ensure your prospects and customers get the right level of technical validation at every stage of the sales cycle.
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Integration & Solution Architecture Support – We assist with technical scoping, architecture reviews, and integration discussions, helping to remove friction in the buying process and address technical concerns upfront.
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Recruiting & Transition Planning – When the time comes to hire a full-time SE leader or team, we help define the ideal candidate profile, assist in recruiting and interviewing, and ensure a seamless handoff for long-term success.
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Who This is For:
This service is ideal for:
âž¡ Series A/B startups that need immediate technical sales support but aren't ready for a full-time SE team.
âž¡ Software companies with an SE leadership gap due to a recent departure or transition.
âž¡ CROs and founders looking to build a repeatable, scalable pre-sales function without the risk of a full-time hire.
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Why Choose Our Fractional SE Service?
✅ Fast Deployment – Start seeing results immediately rather than waiting months to hire.
✅ Cost-Effective – Gain seasoned SE leadership at a fraction of the cost of a full-time hire.
✅ Flexible Engagement – Scale support up or down based on your needs.
✅ Proven Expertise – Our team brings decades of experience in enterprise software sales.
📅 Let’s Talk: If you need pre-sales leadership now to win more deals faster, let’s discuss how a Fractional
Head of Sales Engineering can help your business grow.
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